Why Dentists in Aberdeen Need SEO
Dental practices compete for patients. When people need a check-up, emergency treatment, or cosmetic work, they search Google. If you're not visible for "dentist Aberdeen" or "dentist near me", you're missing patients who are ready to book.
- Rank for searches like "dentist Aberdeen", "emergency dentist Aberdeen", and "cosmetic dentist near me"
- Show up in Google Maps and local pack when patients search "dentist near me"
- More appointment bookings—people searching are ready to choose a practice
SEO Challenges for Aberdeen Dentists
Dental practices face unique SEO challenges. Many rely on word-of-mouth or paid ads, but SEO brings steady, high-quality patient enquiries. Common issues: your website doesn't rank for "dentist Aberdeen"; competitors dominate Google Maps; you're not visible for treatment-specific searches; or your Google Business Profile isn't optimised. We fix these so you capture the searches that turn into appointments.
What We Do for Dentists in Aberdeen
We focus on the SEO work that gets dental practices more patients. Here's what that means for your practice.
Local SEO & Google Maps
Optimise your Google Business Profile so you show up in Maps and local pack for "dentist near me" searches. We handle citations, reviews, and location-specific content so patients find you when they need dental care.
Treatment-Specific Keywords
Target the searches Aberdeen patients use: "dentist Aberdeen", "emergency dentist Aberdeen", "cosmetic dentist Aberdeen", "teeth whitening Aberdeen", "dental implants Aberdeen", and more. We create content that matches what people search for.
Trust & Patient Education
Dental care requires trust. We create content that educates patients—treatment guides, aftercare tips, FAQs—so you rank for informational searches and build authority that converts to bookings.
Every recommendation ties back to getting you more patient bookings in Aberdeen. No vague metrics—we focus on visibility for searches that convert.
Keywords We Target for Aberdeen Dentists
We help you rank for searches like: "dentist Aberdeen", "emergency dentist Aberdeen", "cosmetic dentist Aberdeen", "dentist near me", "teeth whitening Aberdeen", "dental implants Aberdeen", "invisalign Aberdeen", "dentist West End", "dentist South Side", and location-specific searches across Aberdeen areas. These are the searches that turn into appointments.
How We Help Aberdeen Dentists Get Found
We take a systematic approach: audit your current visibility, fix technical issues, create patient-focused content, and track what brings appointments.
Common SEO Mistakes Aberdeen Dentists Make
After working with dental practices across Aberdeen, we see consistent issues. Here's what's costing you patients:
- Missing treatment pages: Your website lists "cosmetic dentistry" but has no page for "teeth whitening Aberdeen" or "invisalign Aberdeen". Patients search for specific treatments—you need pages that match.
- Poor Google Business Profile: Outdated hours, no photos, missing services listed. When someone searches "dentist near me" and your profile looks incomplete, they choose a competitor.
- No patient education content: You don't explain treatments, answer common questions, or address patient concerns. Google favours helpful content, and patients trust practices that educate them.
- Slow mobile site: Most dental searches happen on phones. If your site takes 5+ seconds to load or booking is difficult on mobile, patients bounce. Google penalises slow sites.
- Not targeting emergency searches: You rank for "dentist Aberdeen" but not "emergency dentist Aberdeen" or "dentist open Saturday". Emergency searches convert at high rates—you're missing urgent appointments.
These fixes are straightforward but require consistent attention. We handle them so you can focus on patient care.
Frequently Asked Questions
- How long until SEO brings new patients?
- Google Business Profile optimisation and technical fixes can show results in 2-4 weeks. Rankings for competitive terms like "dentist Aberdeen" typically take 3-6 months. We provide monthly reports so you can see progress and understand what's bringing patients.
- Should I target "dentist Aberdeen" or specific treatments?
- Both, but treatment-specific terms often convert better. Ranking for "teeth whitening Aberdeen", "dental implants Aberdeen", or "invisalign Aberdeen" brings patients who know what they want. We target a mix: broad terms for visibility, specific treatments for conversions.
- Do I need patient education content?
- It helps. Treatment guides, FAQs, and aftercare tips show expertise and rank for informational searches. Patients researching treatments often become patients. We create content that educates without overwhelming your schedule.
- What about emergency dental searches?
- These are high-value. "Emergency dentist Aberdeen" and "dentist open Saturday" searches convert at 3x the rate of general searches. We optimise your Google Business Profile and create content that captures these urgent searches.
- How much should I invest in SEO?
- For a small dental practice, expect £300-600/month for local SEO. Larger practices or competitive markets might need £600-1200/month. Our free SEO review shows exactly what needs doing and what it would cost, so you can decide if it makes sense for your practice.
Ready to Get More Patients?
Book a free SEO review. We'll look at your site and tell you the biggest opportunities—no obligation.
Book Your Free SEO Review